Retail Industry Fundamentals Credential

Your online training includes 10 lessons that build the knowledge and skills that can help retail workers take the next step in their career. In the program, you’ll cover information vital to the industry in lessons such as Retail Operations, Sales Basics, and more.

Eligibility Requirements

Learners should be at least 15 years of age in order to take the course. By the end of the program, students should have an understanding of the retail industry, have developed job readiness skills, and build basic customer service skills.
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woman on laptop

Course Delivery

The Retail Industry Fundamentals credentialing course is offered through an online format, including exams. Though the coursework is self-paced, the estimated course duration is five hours online.

Welcome to Retail



  • Multichannel and Omnichannel Retailing
  • Distribution Channels and Retail Ownership
  • The Economic Impact of Retail


  • Product and Service Selection
  • Product Allocation and Distribution
  • Selling, Pricing and Customer Service

Customer Service and Sales



  • Retail Associates and Company Brand
  • The Customer Loyalty Life Cycle
  • Retail and Technology


  • Connecting with the Customer
  • Understanding Customer Needs and Interests
  • Personalizing Service and Completing the Sale

Retail Operations



  • Inventory, Marketing, Technology & Tools
  • Retail Stores, Grocery Stores, Fast Food Restaurants
  • Distribution Centers


  • Internal & External Theft
  • Operational Errors
  • Vendor Fraud


  • Common Safety Problems
  • First Aid
  • Emergency Situations


  • Gross Profit vs. Net Profit
  • Profit Margin Operating
  • Expenses vs. Cost of Goods Sold

Workplace Readiness



  • Professional Look and Employability
  • Effective Communication and Accountability
  • Technology and Time Management


  • RISE Up and the Retail Industry
  • Entry-Level Retail Jobs: Goals and Expectations
  • Online Job Applications and Succeeding in Interviews
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Sample Materials
Preview a sample section of the Retail Industry Fundamentals program.

View the Retail Industry Fundamentals table of contents.

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Disclaimer: The Retail Industry Fundamentals training and credential has been developed by the National Retail Federation (NRF). Penn Foster did not develop, provide or endorse the content, and the courses are not licensed and are not accredited. Penn Foster provides certain non-academic business services to NRF and in that connection is advertising the courses for NRF.