Wedding Planner Curriculum Details

Penn Foster College’s online Wedding Planner courses can help you prepare to become a wedding planner with lessons like Wedding Etiquette, Multimedia Marketing, The Home-Based Business, and more.

Program Goal and Outcomes

Program Goal

To prepare students for an entry-level career as an Association of Bridal Consultants® Certified Wedding Planner.

Upon completion of the program, students will be able to...
  • Recognize the wedding industry and the skills needed to handle the demands of being a bridal consultant and identify how these skills apply to the tasks needed during the planning process when meeting with clients to determine the type of wedding the client requires.
  • Understand how to coordinate every detail of events, from beginning to end by recognizing the scope of the event, including time, location, and cost of working with the client to choose where to hold the event, and whom to contract with for services (for example, florists or photographers), as well as event services such as rooms, transportation, and food service and confer with on-site staff to coordinate details.
  • Identify how to organize and conduct wedding ceremonies and receptions by reviewing places to ensure they meet the client's requirements and recognize the various types of wedding ceremonies and etiquette to share with a client.
  • Know how to establish yourself as a professional by studying how to create a professional portfolio which includes identifying which special licenses you’ll need to set up suppliers, vendors, and support group source files, and define basic marketing concepts that promote the business of consulting.
  • Comprehend how to develop agendas, budgets, and services according to customer requirements; recognize how to charge clients and collect payments; set up bookkeeping and files, inventory and billing control. Also, how to use appropriate business forms and understand strategies for organizing and managing your home office.
  • Recognize how to monitor event activities to ensure compliance with applicable regulations and laws, satisfaction of participants, and resolution of any problems that arise.
  • Understand how to promote bridal show services by studying tasks such as meeting with professional and trade associations, and producing brochures and other publications and design and implement efforts to publicize events.
Succeed by learning how to use your Penn Foster program.


  • Understand how to use your Student Portal.
  • Access the Penn Foster Community and use it to find answers.
  • Connect with Penn Foster on various social media sites.
Successful wedding planners are creative and business-savvy professionals.


  • Identify the skills necessary for success.
  • Learn the different elements of a wedding.
  • Describe the planning process to effectively manage all the details of a wedding.
  • Analyze the pros and cons of owning your own business.
  • Receive tips for creating a successful business.
This lesson provides an overview of the general planning process for weddings and honeymoons.


  • Learn the skills and qualities of successful wedding planners in greater depth.
  • Understand basic counseling concepts and the image categories of consulting.
  • Examine basic business etiquette for phone and email communications with clients.
  • Explore various aspects of networking and techniques for a client-centered business.
Weddings are deeply rooted in religious and cultural traditions.


  • Explore the different types of weddings and the planning considerations for each type.
  • Identify the traditional components of weddings.
  • Receive tips for helping your clients choose the best ceremony and reception locations.
This lesson helps you build a solid foundation in wedding etiquette.


  • Describe engagement period protocols.
  • Explain pre- and post-wedding parties and the roles of the wedding party.
  • Understand wedding expense responsibilities.
  • Create guest lists, announcements, invitations, and thank-you notes.
  • Plan for remarriages and vow renewals.
Set off on the right path by learning the basics of establishing and operating a bridal business.


  • Create a professional portfolio.
  • Choose the best office location for your business.
  • Learn techniques for charging clients, collecting payment, and maintaining your business files and records.
  • Assemble a successful planning team.
  • Work with suppliers.
In this lesson, explore how to bring together various wedding components for your clients’ weddings.


  • Understand how to choose wedding jewelry, gifts, and attire.
  • Learn about the services offered by vendors so you can select the best music, floral, catering, and photography and videography for your clients.
Starting a new business is exciting, but there are inherent risks. To increase your chance of achieving success, this lesson prepares you for the demands of business ownership.


  • Learn the common causes of business failure and how to prepare for these challenges.
  • Develop a business plan.
  • Receive tips for choosing the best business formation and naming your business.
  • Identify common startup expenses.
Independent Project 1

Conducting a Site Inspection


Six-month novice membership in the Association of Bridal Consultants (ABC®)

This lesson is designed to help you better understand the cultures of various ethnic and religious groups.


  • Describe the wedding planning etiquette for various ethnic and religious backgrounds.
  • Identify the protocol for specialty weddings, such as military and destination weddings.
Continue to prepare for business ownership.


  • Learn how to develop a professional image.
  • Explore several consulting specializations.
  • Understand basics of client and vendor contracts as well as business bookkeeping, taxes, and insurance.
This lesson prepares you for the financial challenges of business ownership.


  • Determine how much you should charge for your services.
  • Manage your business costs.
  • Draft letters of agreements, handle bid mistakes, and increase your income.
Independent Project 2

Wedding Research

This lesson teaches you how to prepare a marketing plan to let people know that you are open for business.


  • Utilize the the right mix of media to market your new business.
  • Create a website and blog.
  • Understand how to provide an exceptional customer experience to generate referrals.
One way to market your business is by participating in bridal shows.


  • Learn bridal show terms and concepts.
  • Plan your exhibit and design your own booth.
  • Outline how to turn leads into clients.
Turn your dream of owning a home-based business into a reality.


  • Learn the advantages and disadvantages of working from home.
  • Plan your home office and stay organized.
  • Manage your time wisely and establish a work-life balance.
Independent Project 3

Wedding Collage

Final Examination

At this point in your program, you will be required to take a Final Examination.

Graduation Gift

When you graduate, you'll receive

(Sent to you when all program requirements and financial obligations have been met.)

  • Emily Post’s Wedding Etiquette
  • Eligibility for Certified Wedding Planner™ status and consultant-level membership with ABC®
  • A $50 voucher - use it to extend your novice membership or apply toward the cost of Certified Wedding Planner membership

Additional Details

Licensing and/or certification requirements for jobs in this field are not the same in every state and may include educational, testing, and/or experiential requirements beyond those offered in the Penn Foster Program. Prospective students should contact the state professional licensing board or similar regulatory body in the state(s) where they plan to work to determine their requirements before enrolling in this Program. Click here for contact information for state licensing/regulatory boards and certain industry licensing information.
Penn Foster College is not approved or regulated as a school by the Maryland Higher Education Commission.

Penn Foster College Accreditation & Licensing Details

Penn Foster College has been nationally accredited for over 40 years, and has met the high standards of integrity and performance set by the Distance Education Accrediting Commission (DEAC) in Washington, D.C. Penn Foster College has been thoroughly reviewed and has earned several important accreditations and licensing. We also participate in the National Council for State Authorization Reciprocity Agreements.

Surround Sound Support

A Committed Support System

While you can study independently, you’re not alone! With a dedicated Student Services department, the Student Community, and instructors just a call away, you’ll have access to the support you need.

Progress Tracking and Goal Setting Tools

Our customizable goal-setting tools will help you create a schedule and stick to it. Need some extra time to complete a lesson? Not a problem — you can adjust your study plan at any time to set a pace that works for you.
Progress Tracking and Goal Setting Tools
Penn Foster Student Community

Student Community

Looking to connect with other Penn Foster students? Our Student Community is the perfect place for you to interact with your peers — as well as Penn Foster faculty and staff — to discuss your online learning experience, congratulate fellow students, and share your Penn Foster experience.

Sample Wedding Planner Lesson

Penn Foster courses are written in a way that is easy to understand, and materials are broken down into manageable lessons. Check out what a Wedding Planner course would look like:
Penn Foster Wedding Planner Sample Lesson
Computer Specifications
As you know this is an online academic program. This means you will need access to high-speed internet to begin your program. In addition, you will need access to a Microsoft® Windows® based computer running Windows 10® or later or an Apple® Mac® computer running macOS® or later, and an email account to complete this program.
We reserve the right to change program content and materials when it becomes necessary.
Microsoft and Windows are trademarks of Microsoft Corporation registered in the United States of America and/or other jurisdictions.
Apple, Mac, and macOS are trademarks of Apple, Inc. registered in the United States of America and/or other jurisdictions.
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